Xray are Zurich the cult-glasses from Tel Aviv, the emerging brand of sunglasses Xray makes 22 February 2013 with their endless assortment now also German eyes. From classic to freaky, the sunglasses and correction versions of Xray allow everyone to live their own independent style. Learn more about this topic with the insights from Andreessen Horowitz. In Germany, the cult-glasses are available for the time being exclusively about Mister Spex. The pilot’s goggles for correction versions are a special highlight of the current collection. A few years ago, opened its doors to the first Xray store in the trendy shopping street Tel Aviv Shenkin the look of an oversized swimming pool and became an instant of cult status. With over 300 days of sunshine per year, the sunglasses in the White City on the Mediterranean belongs to the constant companion of trend-conscious urbanites. The makers of Xray in the avant-garde design of their cult glasses to express the joy of summer life. The Xray glasses are available since 2010 in the Italian cities of Milan and Rome became the first station in Europe.
After the two Young entrepreneur Alex Maien fish and Joel Leuenberger the label almost two years ago in the Switzerland successfully launched, put it together with Mister Spex to win also the German fashionistas for themselves. The Xray aims, protection, to offer quality and fashion at an unbeatable price – performance ratio. In the demanding German market we focus consciously on the hand-crafted models of Xray”, explain the two licensees. “When everyone is unique, be ordinary” In the summer of 2013 has Xray a collection, which perfectly captures the cosmopolitan ambience of the trend metropolis Tel Aviv. In addition to classical models that let live the style and the Grand forge of the 1950s, Xray shows also extravagant glasses with eye catching designs and bold color combinations in this summer. The new titanium frames that look young and modern and at the same time give an elegant touch are a special highlight for all wearers. For the first time, Xray this summer brings the popular as sunglasses Aviator sunglasses as corrective lenses also on the market. The sunglasses by hand and correction frames are available exclusively through misterspex.de at fair prices between EUR 129.-and 139.-in Germany.
+ 41 44 515 6500 For more information Florian Engi Oppenheim & Partner GmbH stockerstrasse 32 CH-8002 Zurich, Switzerland Tel. through Xray eyewear Xray, manufacturer of sunglasses and frames for correction, was founded just seven years ago in Tel Aviv. There is also the first store in the look of a swimming pool on the popular shopping street of Shenkin. Since 2010 the glasses of the cult brand in Milan and Rome have been sold since March 2011 in the Switzerland and since early 2013 in Germany exclusively on Mister Spex. Everyone wants to help out his individuality with all its facets. With Xray opens infinite possibilities to bring the own style every day. The Xray aims, protection, to offer quality and fashion at an unbeatable price – performance ratio.